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About ClixSense
ClixSense is an organization that offers its services to website publishers by getting targeted and meaningful traffic to their websites. ClixSense achieves this through its wide network of advertisers.
ClixSense: Business Model
The merchants can enroll with a mere $5 initial fee. Thereafter, the merchants sets a sum, say.01 cent, to be paid per each view. This money goes to the advertisers within the ClixSense network. The company charges a premium to the tune of 20% from the advertisers. As per the company website, they use highly sophisticated softwares to eliminate the possibility of unwanted internet bots clicking through the ads. The software also helps the advertisers customize the options to make sure that the ads are placed in the most relevant places to fetch the most effective clicks. For eg:-, if the business is focused on one particular geography, the advertiser can choose to target only that geography to maximize the conversion ratio.
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This is how you can earn money for browsing. You have to keep your browser open for a minimum of 30 seconds. This can fetch you anything between 0.01-$5 per view. ClixSense will send you a check at the end of the month. While there could some premium ads that would pay up to $5, more than 90% of the ads would pay only the minimum $.01. You can earn additional money by getting your referrals to sign up. Even as a free member, you can earn the 10 cents for referral. If your referral chooses to upgrade to a premium account, then you earn $2. You also earn an additional 10% from your referrals ad purchases. The best part is that, you can still make a good income as a non-US resident, through your referrals.
Conclusions
ClixSense is a young organization with immense potential. They have already established a robust network and is carving a name for themselves in online advertising. But the company should be weary of latest entrants into this market. Unless they come up with innovative ways to offer more value for money to both its publishers and members, it would be difficult to stand the test of changing times.
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