ForeverGreen was founded in 2003 by president and CEO Ronald Williams. His vision: "to provide unique, pleasurable products and to change the world one person at a time". Is this statement an indicator of the company's leadership or just another lackluster blanket statement to get distributors to join ForeverGreen? Let's first take a look at this company's product line.

ForeverGreen has four flagship products: Azul, ZMP 400, FrequenSea, and SecreSea. First impression: Each product has its own well defined brand identity as well as unique benefits to the purchasing customer:

It seems like ForeverGreen went out of its way to create and manufacture these products. And even more importantly, paint a great story behind each one. However the question still posed: Is ForeverGreen the best opportunity for the work at home professional?

And to answer this question, we have to look at its marketing plan. Even though ForeverGreen was established in 2003 it doesn't look like ForeverGreen has a super charged marketing plan for its distributors to sell or recruit. Hopefully this will change for the future.

I think ForeverGreen has the right intentions for itself and its distributors. The story behind the CEO and the company was well put together and perceived as genuine. ForeverGreen is headed in the right direction however I don't believe they're quite there yet.

For money to be made in network marketing, you have to actively sell and recruit not just "Forever" brand yourself. ForeverGreen is great at branding however it looks like they lack in the category of: Scalable marketing system. ForeverGreen can teach you a thing or two about branding but to make money in network marketing, I would look elsewhere.